Fedor, Lesnar Make BusinessWeek Power 100 Athletes List

by Mike Chiappetta

Filed under: Fighting, UFC, Strikeforce, News, Sports Business and Media

The power and influence of mixed martial arts continues to make inroads into the mainstream world at large. The next bit of evidence comes from BusinessWeek, who just recently released a ranking of the 100 Most Powerful Athletes in sports.

For the first time, two MMA fighters — Strikeforce star Fedor Emelianenko and UFC heavyweight champion Brock Lesnar – made the list.

The magazine teamed up with sports and entertainment agency CSE to rank athletes both on and off the field, based on their success in their sporting arena combined with their appeal to advertisers, sponsors and fans.

Fedor, Lesnar Make BusinessWeek Power 100 Athletes List originally appeared on MMA Fighting on Wed, 27 Jan 2010 11:51:00 EST . Please see our terms for use of feeds.

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